Originally posted at www.moz.com (https://moz.com/blog/how-to-optimize-your-google-my-business-listing) by Sherry Bonelli An important first step in any local SEO strategy is to claim and verify your local business’ Google My Business (GMB) listing. Getting on Google My Business can increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general. Qualifying local businesses can claim this free listing on […]